Children’s Hospital Los Angeles Announces Second Annual ‘Live L.A. Give L.A.’ Fundraising Campaign

Published on 
November 4, 2015

Family-Friendly Holiday Activities Provide Opportunities to Support Care for
107,000 Young Patients Treated Each Year for Life-Threatening Illnesses

Credit Unions for Kids Generously Donates $530,000 as a
Challenge Grant to the L.A. Community

For 114 years, Children’s Hospital Los Angeles has created hope and built healthier futures for critically ill and injured children in Los Angeles. This holiday season, the Live L.A. Give L.A. campaign enlists celebrities, corporate partners and media organizations to ask Angelenos to support CHLA’s mission and fight childhood cancer, heart disease, neurological disorders, bone and skeletal conditions and other catastrophic conditions ailing children right here at home.

Starting today and extending through the end of the year, the Live L.A. Give L.A. campaign raises funds that will directly support care for the children of Los Angeles. Providing the finest pediatric medical care and research comes with an immense cost—and the needs are urgent. A gift to the Live L.A. Give L.A. campaign helps safeguard the community’s sickest children by providing the support that the nonprofit pediatric hospital needs to conduct leading-edge research and ensure that critical, lifesaving care is available to every child the hospital treats. 

Community organizations like Credit Unions for Kids (CU4KIDS), a nonprofit collaboration of credit unions, are partnering with CHLA in support of the hospital’s campaign. The organization’s donation of $530,000 is a dollar-for-dollar challenge match grant to the Los Angeles community. “With its 250,000 employees and 100 million members, Credit Unions for Kids is dedicated to making a huge difference in the lives of sick children,” says Eileen Rivera, CEO and president of SkyOne Federal Credit Union and chair of the Credit Union for Kids Advisory Board at CHLA. “We are proud and honored to support CHLA’s Live L.A. Give L.A. campaign and hope that the Los Angeles community will join us.”

Heidi Klum, supermodel, actress, mother and longtime hospital supporter, is championing the campaign, encouraging parents and Los Angeles residents to give to the children’s hospital in the city where they live, work and raise their families. “As a mom and fellow Angeleno, I have a special place in my heart for Children’s Hospital Los Angeles,” Klum says. “Not only do I feel safe knowing the very best hospital for kids is right here in my backyard, but I’ve had the honor of meeting many of the brave kids there who are battling cancer, heart defects and other critical illnesses. Thanks to the compassionate care and leading-edge research at CHLA, these kids have a fighting chance. The Live L.A. Give L.A. campaign is just one way our community can support this important, lifesaving work and help build a safer, healthier future for all children.”

CHLA is teaming up with community partners to provide Los Angeles families with fun, convenient ways to support its mission. Partners for this effort include the Los Angeles Kings, Los Angeles Clippers, KABC, KIIS FM and iHeartRadio. 

“Everything we do at CHLA is designed to help children heal,” says Paul Viviano, president and CEO of CHLA. “While some children’s hospitals choose to focus on one area of child health, we focus on them all. With 350 programs and services just for kids, we’re ready to help children recover faster. Our mission to provide life-saving care for children in Los Angeles would not be possible without our community’s support.”

Ways to give to CHLA include:

  • Donate online at CHLA.org/GiveLA 
    Every gift made to the Live L.A. Give L.A. campaign will be matched, up to $530,000, by Credit Unions for Kids. Funds raised through the campaign support the hospital’s Helping Hands Fund—which is dedicated to ensuring that all of CHLA patients receive the critical, lifesaving care they need.
     
  • Shop to Give at CHLA’s Online Store
    Three unique luxury ornaments, beautiful holiday wrapping paper and a cozy winter throw are being sold online for the holidays, with net proceeds benefiting CHLA. Visit https://Shop.CHLA.org. On Nov. 16, additional items go on sale: a yoga mat, coffee mug, a glass water bottle and an infant onesie.  
     
  • Donate at coin canisters at signature community locations
    Drop off your spare change at coin canisters in:
     
    • Westfield Topanga, Woodland Hills
    • Westfield Fashion Square, Sherman Oaks
    • Westfield Santa Anita, Arcadia
       
  • Bid on Celebrity-Autographed Ornaments
    Between Dec. 1-12, celebrity-autographed ornaments will be auctioned at eBay.com/CHLA. Ornament hang tags have been signed by CHLA supporters including:

Heidi Klum, Drew Barrymore, Selena Gomez, Kylie Jenner, Caitlyn Jenner, Bindi Irwin, L.A. Kings goalie Jonathan Quick, the cast of Pretty Little Liars and many more!

Family-Friendly Events

  • Jingle Ball – Dec. 4
    Concert attendees will be able to bid on special concert experiences prior to the event with proceeds benefiting CHLA. Attendees will also be asked to text to donate during the concert to support care for local kids.
     
  • Los Angeles Kings Game – Dec. 5
    Attendees will be provided with opportunities to text to donate during the game.
     
  • Los Angeles Clippers Game  – Dec. 21
    Attendees will be provided with opportunities to text to donate during the game.

Live L.A. Give L.A.
Live L.A. Give L.A. is a fundraising campaign that sends the important message that living in Los Angeles means supporting local kids who need care from the only hospital in the city that provides the entire range of health care for children. All proceeds support the Helping Hands Fund, which helps Children’s Hospital Los Angeles ensure that all of our patients receive the critical, lifesaving care they need.

About Children’s Hospital Los Angeles
Children’s Hospital Los Angeles is a nonprofit pediatric health care organization dedicated to creating hope and building healthier futures for children. Honored as the premier children’s hospital in California and among the top five in the nation, we treat 107,000 young patients annually from Los Angeles and around the world. As a pediatric charity of choice, the hospital relies on the generosity of the community to support its groundbreaking pediatric research and the complex care it provides for critically ill and injured children.

For more information, visit CHLA.org. Follow us on Facebook, Twitter, YouTube and LinkedIn, or visit our blog: WeTreatKidsBetter.org.

Media contact: Lorenzo Benet, lbenet@chla.usc.edu, 323-361-4823